The word “logo” comes from ancient Greek and it translates to “word” or “speech”, other cultures Pictographs can also be considered early logos; unfortunately, gang graffiti on the walls of inner city buildings continues that trend of identification through signs and pictures.

Many well-known logos are combinations of words and pictures. One of the earliest logos anyone who is alive today will remember is that of the dog Nipper sitting in front of a phonograph and listening very intently. The motto “His Master’s Voice” is part of that logo. This logo made its debut in 1910.

Various religions use logos to reach their flocks.

The use of logos as trademarks goes back in time to the early days of the Renaissance, the 13th Century. Goldsmiths’ marks, paper makers’ watermarks were among the first logos used in this way, as trademarks. Trademarks, in today’s world of advertising, provide an easy method for recognizing a particular product.

In present time, logos have revolutionized the advertising world.